Welcome to Scout Consulting WI
At Scout Consulting WI, we help small businesses thrive by offering strategic marketing consulting, fractional CMO services, and hands-on business growth guidance. Led by U.S. Navy veteran Ray Hoffman, our approach combines real-world leadership with practical marketing, sales, and operational expertise. Whether you need help with social media, brand messaging, sales processes, or full business strategy, we're your trusted partner.
Our Expertise
Scout Consulting WI specializes in comprehensive, results-oriented support across three core areas:
- Marketing Consulting: From strategy to execution, we manage digital campaigns, social media, content marketing, branding, and analytics to help you grow online.
- Sales Consulting: We optimize your sales funnel, train your team, and build repeatable processes to convert leads into loyal customers.
- Fractional CMO Services: Our part-time marketing leadership solution brings senior-level strategic planning and direction to your business—without the full-time cost.
We combine hands-on experience with actionable strategy to deliver real growth for small businesses across Wisconsin.
Why Choose Scout Consulting WI?
Experience. Insight. Results.
We are committed to delivering exceptional value to our clients. Our personalized approach ensures that we understand your specific challenges and provide solutions that make a real impact.
Our Commitment to You
- Customized Strategies: Solutions tailored to your business goals.
- Expert Guidance: Access to seasoned professionals with diverse industry experience.
- Collaborative Partnership: We work closely with you every step of the way.
- Measurable Outcomes: Focused on delivering tangible results and ROI.
Our Approach
Collaborative. Strategic. Effective.
- Assessment: We conduct a thorough analysis of your business to understand its strengths and areas for improvement.
- Strategy Formulation: We develop actionable strategies aligned with your objectives.
- Implementation Support: We assist in executing the strategies, providing support and guidance.
- Performance Monitoring: We track progress and adjust plans as necessary to ensure success.
